Ready to paste into the Lovable report. All confirmed data from GSC/GA4/GBP exports.
Total organic clicks rose 14.91% in March, jumping from 872 in February to 1,002. Impressions increased by an even stronger 37.92%, climbing from 102,882 to 141,893. This acceleration reflects the impact of the new treatment and location pages published in February and March, as well as continued GBP activity and meta optimization across all locations. Organic search remains the top traffic driver, and this momentum is expected to build as the new pages mature in Google's index.
Branded traffic has remained stable month over month, reflecting consistent brand recognition and strong positioning for branded search terms. The brand name "Integrative Sports and Spine" continues to hold top positions in search results. We will continue supporting branded visibility through content updates, GBP activity, and consistent NAP signals across all four locations to maintain this strong branded presence.
Non-branded clicks saw significant growth in March, reflecting improved rankings for high-intent treatment and location keywords. The 11 new treatment pages and 4 new location pages published this month are starting to generate non-branded organic impressions. We will continue targeting high-value service keywords such as "pain management," "trigger point injections," and "joint injections near me" across all service locations to further grow this non-branded base.
A total of 135 conversion actions were recorded in March — up from 105 in February, a +28.6% increase. Phone call clicks lead the way at 76 (+38% vs Feb). Contact form submissions reached 52, nearly 45% higher than February's 36. Google Map Clicks came in at 7, down from 14 in February — though this metric can fluctuate based on map pack positioning and mobile vs. desktop traffic mix.